DAIKIN Summer Campaign - Discover & Engage
Explore, Tailor & Experience Comfort.
EY Studio+ designed the Daikin Comfort Zone as the digital centerpiece of the 2025 summer campaign, creating a fully integrated brand experience across social, display, video, and programmatic channels. The platform unites product discovery, a unified configurator, promotional offers, and a lead-generation prize game into one seamless, summer-ready hub. Its modular structure ensures intuitive access to information, while the relaxed, sun-soaked design vibe embodies Daikin’s focus on comfort,
Daikin Comfort Zone transforms product discovery & configuration into a seamless, intuitive, summer-ready digital experience.
The integrated prize game turns interaction into engagement, connecting users with the Daikin Comfort Zone while generating leads.
Social templates aligned with the styleguide ensure a consistent & flexible brand presence across all platforms.
